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🏢 Company Information
📢 Advertising Profile
🔒 Account Credentials
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Overview
📊Dashboard
Inventory
📺Screens
💰Pricing & Coefficients
System
👥Users
📋All Campaigns
🌐Site Stats
Dashboard
Platform overview — all screens, campaigns and revenue.
37
Total screens
+2 this month
19
Cities covered
12
Active advertisers
3 new this week
8
Active campaigns
BAM 28.4K
Revenue this month
↑ 18% vs last month
⚠️ 2 screens have pricing not yet defined. Go to Pricing & Coefficients to complete setup.
ℹ️ Time slot coefficients were last updated 14 days ago. Review seasonality settings before Q1 campaigns launch.
Recent activity
📋 MediaBuy d.o.o. created a new campaign — 4 screens, BAM 3,200 — 2 hours ago
📺 Mostar – Rondo Totem status changed to Available — 1 day ago
👤 New advertiser PromoStar d.o.o. registered — 2 days ago
💰 Pricing updated for Sarajevo cluster — 5 days ago
Screen Inventory
All 37+ LED/LCD screens across the DION network.
Pricing & Coefficients
Define base price per airing for each screen, time slot multipliers, and seasonal index.
⏰ Time Slot Coefficients
How coefficients work: Base price per airing × slot coefficient = final airing price.
Example: BAM 0.05 base × 1.4 primetime = BAM 0.07 per airing during primetime. Coefficients apply automatically when advertisers build their media plan.
🌙 Night 00–06h
Coefficient
Lower traffic — discounted rate
☀️ Daily 06–17h
Coefficient
Standard rate (base)
🌆 Primetime 17–24h
Coefficient
Peak hours — premium rate
🌤️ Weather trigger flat add-on
Coefficient
Evening — slight reduction
📆 Seasonal Index (per month)
Seasonal multiplier applies on top of slot coefficient. December 1.30 = 30% premium across all slots in December. Affects all screens globally.
📦 Package Definitions
Define the three standard packages that advertisers can choose from. Daily airings per LED screen, duration in days, and reference price (without fee and VAT).
STARTER
Airings/LED/day: Days: Ref. price EUR:
STANDARD
Airings/LED/day: Days: Ref. price EUR:
PLUS
Airings/LED/day: Days: Ref. price EUR:
📺 Base Price per Airing — Per Screen
Base price is the minimum price for one 15-second airing during standard daytime slot. Slot and seasonal coefficients are applied on top.
Screen
City
Resolution
Traffic/day
Base BAM/air
Base EUR/air
Morning (×0.80)
Daytime (×1.00)
Primetime (×1.40)
Night (×0.90)
Users
Manage advertiser accounts and access.
All Campaigns
View campaigns submitted by all advertisers.
No campaigns have been submitted yet. Campaigns will appear here once advertisers complete and submit their media plans.
Site Stats
Numbers shown on the public index page with count-up animation. Changes go live immediately.
Connected to Supabase · dion_site_stats · row id=1
📺 Digital Screens
📍 Cities Covered
📡 Monthly Airings (M)
millions (1.5 = 1.5M+)
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Package
1
Select Screens
2
Configure
3
Media Plan & Export
Currency
DION Packages
Choose a package as your starting point — you can adjust everything in the next steps. Or select Custom to build your plan manually.
Screen Inventory
Select screens for your media plan. Click any screen for details, Street View and audience data.
